Athens Day Cruise

Travel & Hospitality

Athens Day Cruise

Stix has built the website and booking engine at the launch of the Athens Day Cruise brand, a joint venture of two shipping companies which are leaders in cruises to the Saronic gulf islands.   

The Athens Day Cruise website and integrated booking engine was created with a unique creative concept, custom design, and a sophisticated combination of technologies for safety and efficiency. It combines WordPress and Symphony technologies to cover the website’s dual purpose. Firstly visitors’ engagement with the cruise and the on-board experience, and secondly the online booking of a cruise with available options for upselling of additional services.

Athens Day Cruise

Stix has built the website and booking engine at the launch of the Athens Day Cruise brand, a joint venture of two shipping companies which are leaders in cruises to the Saronic gulf islands.   

The Athens Day Cruise website and integrated booking engine was created with a unique creative concept, custom design, and a sophisticated combination of technologies for safety and efficiency. It combines WordPress and Symphony technologies to cover the website’s dual purpose. Firstly visitors’ engagement with the cruise and the on-board experience, and secondly the online booking of a cruise with available options for upselling of additional services.

The prime target audience of the Athens Day Cruise website are foreign visitors in Athens passing by for at least three days. Due to the nature of the snap visits to the city, messages need to penetrate fast. Information needs to be succinct and attractive to engage the audience. Also, the booking system must be efficient in terms of flow and feel secure at the specific moment in order to encourage the bookings completion. 

Since the website’s launch Stix has been reviewing the performance of the system and making the necessary upgrades. It has also updated the online payments integration with the latest required version for better visitors’ experience, enhanced safety, and higher conversion rates.

Since the website’s launch Stix has been reviewing the performance of the system and making the necessary upgrades. It has also updated the online payments integration with the latest required version for better visitors’ experience, enhanced safety, and higher conversion rates.